TDS agency


Vauxhall Monza

Loud and clear.

Vauxhall tasked us with creating a set of images that would help them to place their Monza concept car in design and lifestyle publications. With a design so striking, we kept things simple and bold, allowing the car itself to take centre stage.

Shot in a film studio, the use of lighting kept within the frames tapped into the current trends of vintage studio lighting in interior design. A lack of colour on set brought the subtle grey tones of the Monza to life and referenced the class and visual power associated with black & white photography.

Art DirectionAlex Powis